What is Mulltiply AI?

Mulltiply AI, also searched as Multiply AI, is an AI-powered WhatsApp commerce platform for B2B and SMB businesses. It turns customer messages into structured, ERP-ready orders with catalog, pricing, and inventory context.

How does Mulltiply AI work?

Customers message on WhatsApp as usual. Mulltiply understands intent, matches products, applies pricing and schemes, confirms the cart, and syncs orders to ERP, CRM, and analytics automatically.

What industries does Mulltiply AI serve?

Mulltiply serves WhatsApp-heavy B2B and SMB categories including FMCG distributors, food wholesale, fashion distributors, household goods, auto parts, pharma and medical supplies, building materials, and brand-to-distributor networks.

How much does Mulltiply AI cost?

Plans start at ₹1,599 per month (Starter), with Growth at ₹4,999 and Pro at ₹9,999. Enterprise pricing is customized.

Do I need to train my team to use Mulltiply AI?

No special training is required. Mulltiply works with your existing WhatsApp Business workflows while automating order structuring and back-office sync.

How accurate is Mulltiply AI in processing orders?

Mulltiply targets high order-processing accuracy using NLP tuned for B2B and SMB catalogs, variants, schemes, and repeat ordering patterns.

Built for WhatsApp-first SMB businesses

Turn WhatsApp conversations into
business execution

Mulltiply understands customer messages, creates structured orders, updates ERP and CRM, triggers follow-ups, runs marketing automation, and gives real-time business intelligence.

Book a Demo

Instagram Connect WhatsApp Connect

Make WhatsApp your smartest salesman

AI POWERED COMMERCE

Conversation → Intelligence → Order

Mulltiply converts everyday WhatsApp chats into structured commerce — intent, catalog, pricing, and ERP-ready orders in one flow.

FreshMart Seller

online

10 packet chai bhej do

aur 5 atta bags bhi

Mulltiply AI

Done 👍

quantity aur pricing check kar raha hu

Haan confirm kar do

invoice bhi bhej dena

Mulltiply AI

Order create ho gaya ✅

Message

›

Mulltiply

AI Understanding Layer

Extracting intent
Matching products
Applying price & scheme
Building structured cart

Order #0587

Ready to process

ItemQtyTotal

Tata Tea Premium10₹2,300
Aashirvaad Atta 5kg5₹1,700

Total₹4,200

Order Confirmed

1. Conversation

WhatsApp chat — text, voice, or image

2. AI Understanding

Mulltiply structures intent & catalog

3. Structured Order

Ready for ERP, CRM & dispatch

Seamless integrations

Start with the tools your business already uses

Mulltiply connects WhatsApp-powered AI with your existing business software so your team does not need to migrate data, replace workflows, or learn a completely new system.

Start with your existing tools Explore integrations

Accounting / ERP

Marg ERP

Sync WhatsApp orders, inventory, billing, and customer data with Marg ERP.

Commerce

Shopify

Convert WhatsApp enquiries into carts, orders, and customer actions.

Accounting

Tally

Sync orders, invoices, ledgers, payments, and customer records.

Accounting

Busy

Bring WhatsApp ordering and automation into your existing billing workflows.

ERP / CRM

Microsoft Dynamics

Connect conversations with enterprise sales, CRM, ERP, and customer workflows.

CRM / Suite

Zoho

Unify WhatsApp-led sales, support, and operations with Zoho CRM and business apps.

Plug into your workflow

No heavy migration. No new behavior to force.

Your customers continue messaging on WhatsApp. Your team continues using Marg ERP, Shopify, Tally, Busy, Microsoft Dynamics, Zoho, or your existing ERP. Mulltiply sits in between and turns conversations into structured business actions.

24/7

AI powered WhatsApp commerce automation.

100%

Sync with your existing business systems.

Connect your existing software

Train Mulltiply AI on your catalog and workflows

Go live on WhatsApp

Sync orders, invoices, ledgers, and insights

Your software stays the system of record.

Mulltiply becomes the AI commerce layer on WhatsApp enabling automated ordering, customer support, billing workflows, and real-time business operations.

Business workflow

From customer message to synced business data — in four steps.

1WhatsApp Customer
2Mulltiply AI
3ERP / Billing Software
4Orders & InsightsLive

1WhatsApp Customer
2Mulltiply AI
3ERP / Billing Software
4Orders & InsightsLive

Our achievements

Trusted by Businesses Across India

Recognition, customer momentum, and moments that reflect the trust businesses place in Mulltiply.

Industry recognition

Celebrating recognition on a national stage.

A snapshot from MSME Honours 2026 that captures the broader ecosystem of founders, operators, and leaders driving real business transformation.

High-credibility event presence
Strong association with business leadership and innovation

Showcase carousel

01/06

Mulltiply at MSME Honours 2026 with award winners on stage.

One connected platform

Understand. Convert. Execute. Grow. Learn.

Six connected layers that turn WhatsApp from a messaging channel into a commerce operating system.

Intent Layer
Understand orders, product queries, scheme requests, ledger needs, complaints, and follow-ups from natural WhatsApp conversations.
Order Layer
Convert messages, photos, and voice notes into structured carts and confirmed orders.
ERP Layer
Sync orders, invoices, ledgers, inventory, customers, and payments with your existing systems.
CRM Layer
Assign leads, manage customers, track activity, and create follow-up tasks for sales teams.
Marketing Layer
Send targeted schemes, reorder reminders, inactive customer nudges, and campaign messages.
Intelligence Layer
Track demand, lost opportunities, product interest, customer behavior, and team performance.

Beyond chatbots

A chatbot replies. Mulltiply runs commerce.

Compare a typical FAQ bot with a WhatsApp commerce system connected to ERP, CRM, and analytics.

Typical chatbot

Replies to messages

Answers FAQs
Handles limited queries
Disconnected from operations
No ERP, CRM, or analytics context

Mulltiply

Runs commerce workflows

Understands commerce intent
Creates structured orders
Connects ERP, CRM, accounts, and teams
Generates business intelligence from every conversation

Built for teams

SMB commerce involves many people. Mulltiply keeps everyone aligned.

An order is not just buyer-to-seller. It involves sales, accounts, warehouse, dispatch, and the owner. Mulltiply turns scattered context into shared execution.

Retailer
Fast replies, schemes, order confirmation, invoices, and ledger access.
Sales Team
Customer history, tasks, order context, and follow-up priorities.
Accounts
Ledger, invoices, payment reminders, and outstanding visibility.
Warehouse
Structured orders, stock requirements, and dispatch preparation.
Owner
Demand visibility, lost opportunities, team performance, and business health.

The Mulltiply Engine

What happens behind every message

Watch how Mulltiply turns unstructured conversations into structured commerce workflows in real-time.

Distributor Store

typing…

“Bhaiya 5 carton GoodDay, 3 Aloo Bhujia, aaj ki scheme bata do”

10:42 AM

Message

›

Mulltiply Engine

Live processing pipeline

Message

Customer sends order, price query, scheme request, image, or voice note.

Message
Intent
Product Match
Pricing / Scheme
Cart + Order
ERP / CRM / Analytics

Output

Awaiting pipeline

GoodDay 5 carton₹2,400

Aloo Bhujia ×3₹540

ERPCRMAnalytics

Message
Intent
Product Match
Pricing / Scheme
Cart + Order
ERP / CRM / Analytics

Enterprise Features

Everything you need to scale your SMB operations without the chaos.

AI-Powered Automation
Instantly process messages and convert them into confirmed orders with 99% accuracy using advanced NLP.
Understands Pictures and Voice Messages
No need to type out orders, just send a picture or voice message and the bot will process it.
Powered by Mulltiply ERP
Cloud ERP for inventory, sales, and operations — integrated with WhatsApp commerce workflows.
Order Tracking
Real-time status updates for you and your customers.
Multi-User Support
Collaborate with your team with role-based access control.
Custom Pricing
Set customer-specific price lists and discounts automatically.
Advanced Analytics
Deep insights into sales trends, top products, and revenue.

Use cases

Built for WhatsApp-heavy SMB categories

Wherever customers already ask for product, price, stock, scheme, ledger, and delivery over WhatsApp — Mulltiply can become the execution layer.

FMCG distributors
Dry fruits & food wholesale
Fashion distributors
Household goods
Auto parts
Pharma & medical
Building materials
Brand-to-distributor networks

Powerful Analytics

Real-time insights into your business performance.

Total Revenue

₹24.7L

+12% vs last month

Orders Processed

20.4k

+8% vs last month

Avg. Order Value

₹1.2k

+5% vs last month

Time Saved

234h

+15% vs last month

Loading chart...

Simple, Transparent Pricing

Choose the plan that fits your business needs.

STARTER

₹1,599/month + taxes

Perfect for small businesses getting started.

Additional NumberNA

Per Order Fee₹20

Monthly Order Limit150

Catalog Size500 SKUs

API Access

Chat Panel

Users1

Salesman LicenceNA

SupportEmail

Get Started

GROWTH

₹4,999/month + taxes

Ideal for growing businesses scaling operations.

Additional Number₹1,599

Per Order Fee₹10

Monthly Order Limit5,000

Catalog Size1,000 SKUs

API Access

Chat PanelPartial

Users2

Salesman Licence₹200

SupportPhone

Get Started

PRO

₹9,999/month + taxes

Advanced features for established businesses.

Additional Number1 FREE

Per Order Fee₹5

Monthly Order LimitUnlimited

Catalog Size5,000 SKUs

API Access

Chat PanelFull

Users5

Salesman Licence₹100

SupportDedicated

Get Started

ENTERPRISE

Talk to us

Tailored solutions for enterprise needs.

Custom pricing and features tailored to your enterprise needs.

Contact Sales

Ready to convert conversations?

Your customers already message you. Let Mulltiply turn those conversations into commerce.

Book a demo to see how Mulltiply can connect WhatsApp ordering, ERP, CRM, marketing, and analytics into one workflow.

Book a Demo

Turn WhatsApp conversations into business execution

Conversation → Intelligence → Order

1. Conversation

2. AI Understanding

3. Structured Order

Start with the tools your business already uses

Marg ERP

Shopify

Tally

Busy

Microsoft Dynamics

Zoho

No heavy migration. No new behavior to force.

Your software stays the system of record.

Celebrating recognition on a national stage.

Intent Layer

Order Layer

ERP Layer

CRM Layer

Marketing Layer

Intelligence Layer

Replies to messages

Runs commerce workflows

Retailer

Sales Team

Accounts

Warehouse

Owner

Message

AI-Powered Automation

Understands Pictures and Voice Messages

Powered by Mulltiply ERP

Order Tracking

Multi-User Support

Custom Pricing

Advanced Analytics

FMCG distributors

Dry fruits & food wholesale

Fashion distributors

Household goods

Auto parts

Pharma & medical

Building materials

Brand-to-distributor networks

STARTER

GROWTH

PRO

ENTERPRISE

Your customers already message you. Let Mulltiply turn those conversations into commerce.

Celebrating recognition on a national stage.

Intent Layer

Order Layer

ERP Layer

CRM Layer

Marketing Layer

Intelligence Layer

Replies to messages

Runs commerce workflows

Retailer

Sales Team

Accounts

Warehouse

Owner

Message

AI-Powered Automation

Understands Pictures and Voice Messages

Powered by Mulltiply ERP

Order Tracking

Multi-User Support

Custom Pricing

Advanced Analytics

FMCG distributors

Dry fruits & food wholesale

Fashion distributors

Household goods

Auto parts

Pharma & medical

Building materials

Brand-to-distributor networks

STARTER

Turn WhatsApp conversations into
business execution